"But what if a podcaster asks me questions I can't answer?" Let's break it down...
I know it can be scary to start getting seriously visible, and it can be intimidating to think about delivering an interview to an audience of a few hundred or a few thousand people you can't even see!
Something I hear a ton is: "Kelly, what if a podcaster asks me questions I don't know how to answer? What if I look like an idiot?"
This is SUCH a valid concern, but I'm here to tell you: it's not something you need to worry about.
There are two reasons why you'll NEVER feel like an idiot on a podcast (as long as you're working with the right strategy).
1. YOU should be dictating the content of the interview
Most people either wait to be asked onto a show, or they'll pitch a ton of potential topics to cover during an interview. Both of these set you up to be asked a lot of questions you might not want to or be able to answer.
My students all know: if you pitch the right content, YOU become the creative director of the interview! If you pitch the right content (hint: the content you actually want to be talking about) and propose a specific episode idea complete with talking points, THAT is what you're going to get asked about during the interview!
When you're the one leading with a strategic and well thought out content proposal, a host is going to love that you've essentially done their job for them. You'll show up to the interview, they'll ask you about the content you pitched to them, you'll hit every question out of the park, and walk away feeling like a million bucks!
If you leave the content up to them, you're much more likely to get thrown curveballs you don't know how to handle, so we avoid this by making sure you're pitching a strong content proposal.
2. Podcasters want their guests to look and sound AMAZING
Think about this: why would it benefit a podcast host to make their guests look foolish? That would only leave a terrible taste in their audience's mouths! Their listeners would stop listening. They would get canceled within an inch of their life. A great podcast host wants to make their guest the STAR of the show. They'll ask them questions that get right to the heart of their guest's expertise, so that the audience walks away with as much value as possible.
Remember: the host's first priority will be the audience, always. They should have zero interest in intimidating their guests or making them sweat. There's just no point!
Knowing these two things, I hope you see how unlikely it is that you get asked questions that make you feel like you don't know what you're talking about. But don't forget: you'll need to be pitching the right content to ensure you're getting asked questions you actually want to answer!
Ready to start breaking up with social media?! I'd love to teach you how to book 5 guest spots on top 10% podcasts in the next 30 days so you can reach more new clients every month than you'll reach all YEAR on Instagram! Pssst... it's a totally free training packed with step-by-step strategies you can use right away.