Your Authority Day™ is the NYC studio experience that creates six months of high-converting content from <4 hours of founder interviews
Let us take content off your plate (and make it 10x better).
We make you the guest on your own show for one VIP day in our studio, then turn those conversations into thought leadership videos, ad creative, visual content, photography, written copy, and even your own podcast. Your custom Authority Capsule of six months of scroll-stopping assets, done in just 3.5 hours.
Now Booking for 2027: See If It's a FitYOU'RE A SERIOUS FOUNDER WHO'S SICK OFÂ THE ENDLESS CONTENT GRIND.
You're supposed to be the leader: growing the team, fundraising, and building the long-term vision.
And yet you're still spending six full work weeks a year making single-use content that doesn't match your brand's caliber, doesn't feel authentic, and doesn't convert.
A coach telling you what to post or a social team hounding you for more videos just adds more work to your plate.
You need content that features you at your most authentic, so your audience actually gets to know the brains behind the brand.
And you need it all done for you, from just a few hours of your time. That's exactly why we created the Authority Day™.
The most dynamic conversation of your career becomes six months of content that makes you the obvious choice. All you have to do is show up, answer our questions, and be your brilliant self.
You walk out with six months of professional content done in 3.5 hours.
Your most elevated content doesn't come from scripted videos recorded alone in your office. It comes from dynamic conversations in a professional setting that actually get to the right message.
HOWÂ IT WORKS
01 WE GET INSIDE YOUR HEAD
We learn your business inside and out using our Thought Leadership Extraction framework, which has earned business owners $5M+ and landed over 10K earned media placements. Then we design a sales funnel disguised as binge-worthy conversations that take a lead from cold to "that's the person I've been searching for."
02 WE HAVE THE RIGHT CONVERSATIONS ON CAMERA
You spend one morning or afternoon in our professional NYC studio while I interview you live. Not a script in sight, nothing to memorize, no performing for the camera. You just answer my strategic questions as your brilliant self, and we capture you at your most organic and most magnetic in 4K with Hollywood-level audio, video, lighting.
03 WE TURN THOSE CONVERSATIONS INTO KILLER CONTENT
My team produces your custom Authority Capsule: six months of thought leadership that actually converts: video, visual content, photography, and written copy. We can even create your signature podcast series, investor pitch video, or speaker reel depending on what you need.
04 YOU GET BACK TO BUILDING THE BUSINESS
You leave the studio and get back to work. Five weeks later, your content capsule is ready to roll out (we help you with that, too).
Get yourself to NYC with your three favorite outfits and let us take content off your plate.
Now Booking for 2027: See If It's a Fit"This was exactly what I've been looking for."
-Jennifer Spivak, Founder of The Ad Girls
What's included in your Authority Day™ Content Capsule:
One studio day, all the exceptional content you need to grow for six months. All you have to do is show up and answer my (brilliant) questions.
🎥 40 SCROLL-STOPPING VIDEOS
Your strongest ideas, stories, opinions, and frameworks turned into polished, branded videos: edited, captioned, and ready to post and plug into your Meta Ads campaigns.
✍️ 30 QUOTE CAROUSELS
The best ideas from your conversations turned into highly shareable visual content, paired with photography from your studio day.
📸 10-15 PROFESSIONAL PHOTOS
A polished library of images for your website, social media, speaking, PR, sales materials, and everywhere else you need to look like the expert you are.
đź“ť 20 WRITTEN PIECES
Your best ideas turned into written content in your voice, ready for email and other platforms.
🎙️INTERVIEW TRANSCRIPTS
Your conversations documented in full, giving you a searchable library of your ideas, stories, frameworks, and IP.
🎬 BEHIND-THE-SCENES B-ROLL
Beautiful footage from your studio experience to keep in your camera roll and use whenever you need it.
WANT MORE? ADD ON...
🎧 LIMITED SERIES VIDEO PODCAST
Your own 5-10 episode show, live on Apple and Spotify, with you as the featured guest. We handle everything: artwork, sound design, editing, and distribution. It’s the long-form destination for your best ideas, where people get the full context and depth behind the clips they’ve been seeing.
🎤 SPEAKER REEL
Ready to land bigger stages? We’ll shape the narrative arc of your sizzle reel so you’re the obvious choice for the next big industry event.
đź’¸ INVESTOR PITCH VIDEO
Get the meeting before the meeting. A tight, compelling video that tells your story, sells your vision, and makes investors want the next conversation, so your deck lands on a warm desk instead of a cold inbox.
AND WE HANDLE THE REST...
THE STUDIO OF YOUR CHOICE, BRANDED AS YOURS:Â Choose the studio from our portfolio that fits your brand's aesthetic. We'll brand the space as yours for total personalization.
MESSAGING + CREATIVE STRATEGY: Before you ever step into the studio, Kelly takes you through our proven Thought Leadership Extraction process that's made founders $5M+ and builds the conversation strategy that will bring your best ideas to the surface.
ON-CAMERA DIRECTION: We'll guide you through the conversations so you feel confident, natural, and completely yourself.
ROLLOUT STRATEGY: We'll show you how to turn your six-month content capsule into a marketing engine without overwhelming yourself. We can even handle the deployment if you'd like.
YOU OWN EVERYTHING:Â You own 100% of the content we create together, forever.
Let Us Make Your Next 6 Months of ContentYOUR AUTHORITY DAY™ CAN CREATE EVEN MORE:
Want to get even more out of your studio day?
Depending on what your business needs, we can use your day to create bigger signature assets, too. Your Authority Capsule is custom to you:
- Video podcast produced on Apple and Spotify
- Speaker reelÂ
- Founder film
- Additional video content
- Full brand photo shoot
- Investor video
We'll talk through exactly what your business needs on our call, and we'll never pressure you with an upsell.
Book A Strategy Call With Kelly
"You figured out my brilliance."
"You sent me an amazing outline. The day flew by and was so much fun. I had to do no prep. I'm walking out feeling like such an authority." -Nicole Case, Executive Leadership Coach
"Kelly and her team made me feel so comfortable and confident."
"If you don't know Kelly, you need to know Kelly. She was a phenomenal co-host and her questions were fantastic. We had such an amazing day together. Kelly and her team made me feel so comfortable and confident all day." -Susan Padron, Intuitive Personal Stylist
YOUR AUTHORITY DAY™ ITINERARY
TODAYÂ Book your call with Kelly. We'll talk about your business, how you want to be known, and whether this is the right fit.Â
4 WEEKS BEFORE YOUR SHOOT DAYÂ Meet 1:1 with Kelly over Zoom to map out the strategic conversations you'll have in the studio. We'll deep dive into your niche, your ideal client, your brand, and the ideas you want to be known for. You'll receive a proposed conversation outline with every question you'll be asked, and you'll have final sign-off.
MORNING OF YOUR STUDIO DAY Wake up in your NYC hotel. Get ready. Come to the studio with your three favorite outfits. That's it!
ARRIVE AT STUDIO While the production team gets everything ready, we'll ease into the day, review your conversation roadmap, and make sure you feel completely prepared.
3.5 HOURS→ 6 MONTHS OF STRATEGIC CONVERSATIONS This is where the magic happens. Kelly leads you through strategic interviews designed to bring your strongest ideas, stories, opinions, and expertise to the surface. We'll take breaks, change outfits, capture photography, and make the most of every minute in the studio.
WRAPÂ You leave on a high, knowing you just captured the raw material for six months of exceptional content, without spending the next six months making it.
WE TAKE IT FROM HEREÂ With your creative input, we produce your Authority Capsule in 5 weeks. When it's ready, we'll walk you through everything we've created and map out your rollout.
ONE DAY IN OUR STUDIO TAKES CONTENT OFF YOUR PLATE FOR SIX WHOLE MONTHS.
Over 100 pieces of professionally produced content, ready to deploy.
Our Signature Package: three monthly payments of $2,500 USD.
Your Authority Day™ includes your strategy, studio day, production, creative direction, photography, six months of content assets, strategic rollout support.
Authority Days™ are intentionally limited each quarter to give every client a standout experience.
"I feel like a freaking genius."
"I can't believe we captured six months of content in a day. I never would have been able to do this by myself. It was so helpful to be with someone who could help pull the genius out of me." -Alison Heilig, Founder of Miles to Go
Kelly N.
"Kelly Mosser is the real deal. Her ability to help you organize your message and bring it across in a way that connects for your audience was so helpful and powerful."
Melissa P.
"Kelly is a master at drawing out value and getting to the heart of your gifts and authority. Her superpower is helping you illuminate your personal and professional magic."
Candace T.
"Everybody needs a Kelly in their corner."
Karly B.
"Kelly's [work]Â is a deep dive in organizing your expertise strategically. This level of strategic clarity has revolutionized my entire approach to marketing, sales, and client relationships. Kelly fundamentally transformed how I show up as a business owner and thought leader."
Signature Authority Day™ Package
3 Monthly Payments of $2500
"As a founder, I deeply value my time and I'm discerning about where I place my energy. Making content this way gives me so much time back to be with my babies at home." Drea G., Founder of Stellium
WHO THIS IS FOR
✓ Founders, experts, and executives (and executive teams) that need content that highlights them as an industry leader
✓ Founders looking to scale, fundraise, and build an audience in the next 12 months
✓ Experts whose content doesn't match your business's caliber
âś“Â Â Leaders who are ready to be the face of the brand
WHO THIS IS NOT FOR
❌ Fine artists, influencers, or brands without a service or product attached
❌ The founder who's still figuring out the business model
❌ The founder who's looking for someone to tell them what to post every day
❌ The founder who does not want to be the face of the brand
You might be wondering...
What if I don't have a big audience yet?
How long after the in-person day will I receive all my content?
How do you make sure the content feels like mine?
Can I add on more to my Authority Day™?
Will you help me plan out how to roll out my content?
What if I don't love being on camera?
My company has multiple leaders. Can we all partake?
Hi, I'm Kelly Mosser!
I'm a host, interviewer, messaging strategist, and the founder of Hell Yes Media.
We've spent years launching, advising, and growing some of the world's top podcasts and advising growing brands in every niche. We know what makes people stop scrolling and say:
“Where has this person been hiding?”
Now we're bringing everything we've learned into the studio.
You bring the expertise. I bring the questions. Our incredible team brings the production magic.
And together, we turn a few hours of conversation into six months of content that actually sounds like you.
I describe these shoot days like catching up with a friend over margaritas...it just happens to be inside a world-class production studio!
And if you need an actual margarita, we can certainly get you one. ;)
Let's do this.
